Print files
Etsy Digital Download Print File Sizes (300 DPI Guide)
State the maximum inches at 300 DPI (pixels ÷ 300) in the listing. Deliver files that match. Do not promise a 24×36 poster from a 3600-pixel JPEG.
Direct answer
For Etsy digital downloads, export each ratio at 300 DPI and write the maximum print size as pixel width ÷ 300 by pixel height ÷ 300. Example: a 3600×5400 file is a 12×18 inch print at 300 DPI, not a 24×36. Offer multiple files (4:5, 2:3, ISO A) from one focal point so buyers can match their frames. Do not zip a 1080p mockup.
Physical print listings have a shop catching bad files. Digital listings hand the buyer a home printer and a hope. Misleading “print up to poster size” copy is how you earn one-star reviews months later.
Etsy’s file-size limits also cap what you can attach. Plan ratios that fit the cap without crushing JPEG quality to 40%.
Label inches, not adjectives
“High resolution” means nothing. “3600×5400 px, prints 12×18 in at 300 DPI” is a contract. Put it in the first image overlay and the description.
If you include several ratios, table them. Buyers with 8×10 frames need the 4:5 file, not the 2:3 poster file and a pair of scissors.
| File | Pixels | Max 300 DPI print |
|---|---|---|
| 4:5 | 2400 × 3000 | 8 × 10 in |
| 2:3 | 3600 × 5400 | 12 × 18 in |
| ISO A | 2480 × 3508 | A4 |
| 11:14 | 3300 × 4200 | 11 × 14 in |
Do not sell sizes you did not export
A “bonus 18×24” that is the 12×16 file scaled up is 200 DPI. Either export a real 5400×7200 from a large original or omit 18×24. Keep resolution when cropping.
ZIP structure buyers understand
Folders named by ratio or inches beat IMG_4032.jpg. Reopic Pro zips image → ratio folders for physical shops; for downloads, name files 8x10in.jpg, 12x18in.jpg, A4.jpg. Free can still produce three ratios in a day to test the pack.
Home print instructions
Tell buyers: print at 100% / actual size, not “fit to page.” Borderless if they want edge-to-edge and their printer supports it. sRGB JPG. If they only have Letter paper, they should not “fit” an A3 file — they should use the A4 or 8×10 file you included.
FAQ: Etsy digital download print file sizes
What size should an Etsy printable be?+
Whatever leftover pixels support at 300 DPI. State that size. Common packs include 8×10, 11×14, 12×18, and A4 as separate files.
Does Etsy require 300 DPI for digital downloads?+
Etsy does not print the file. Your buyers’ shops do. 300 DPI plus honest inches is how you avoid “blurry download” reviews.
How do I calculate print size from pixels?+
Divide each side by 300. 2400×3000 = 8×10 inches at 300 DPI.
Can I include one giant JPEG for all frames?+
Only if you also tell people to crop. Most buyers will print the whole file with empty bars or stretch it. Separate ratios are kinder.
